Posts Tagged ‘parenting product’

Home & Gift Harrogate

Thursday, June 19th, 2014

July is on it’s way, and that means the Home and Gift 2014 trade show will be hitting Chiggs’s home town of Harrogate.

Home & Gift is a huge event, it takes up all the Halls in the Harrogate International Conference Centre, the Cairn Hotel (with marquees in the grounds) and the Majestic hotel with a number of enormous marquees covering their gardens, too. It covers so much of the town centre, that there is a free shuttle bus running around all the venues.

Organised by Clarion Events, Home & Gift Harrogate features hundreds of exhibitors (over 1,000!) who produce, wholesale or import a variety of products:- design-led and everyday gifts, homewares, jewellery & fashion accessories and greetings & stationery.

Retailers (both with bricks and mortar shops, and those who operate on line web based stores) attend the show looking to buy new lines for their shops, or visit current suppliers to renew old acquaintances and see if there are new products on offer.

Chiggs is not exhibiting at the event, although we are very happy to meet any retailers attending the show to demonstrate our new baby cards, parenting products and Get Well Soon cards over a coffee (or even a Pimms in  the Pimms tent!). Wholesale and trade information is available on the Chiggs website, and there is a trade enquiry form to request the trade price, or any other information.

Although Home & Gift is a serious buying event in any retailer’s calendar, there are various social events during the show, too- there is no escaping from football, as the World Cup Final will be shown on Sunday the 13th of July, after the very civilised sounding ‘Sunday Sun-downer’  event at 6pm the same evening.

Monday the 14th of July sees a pub quiz held at the Cairn Hotel, and the last evening during the show is marked with a  party night at the Revolution Bar.

The show preview popped through the Chiggs postbox a few days ago, and we were delighted to see that local Chiggs stockist Pots 2 Go get a mention in the Harrogate feature- ‘Shopping in the Montpellier Quarter’

Opening Hours

Sunday 13 July 09:00 – 18:00
Monday 14 July 09:00 – 18:00
Tuesday 15 July 09:00 – 18:00
Wednesday 16 July 09:00 – 16:00

Keep the customer satisfied

Friday, July 2nd, 2010

We’ve been selling Chiggs Wheels since 2005, so have plenty of  knowledge of how challenging it can be to get visitors to your website or into your shop! I’m sure that those of you running a shop, be it online or ‘bricks and mortar’ will agree that it makes sense, then, to give those visitors the ‘complete’ customer experience- make them happy and (heck, why not) increase the amount they spend with you.

For example, if a retailer sells presents for a new baby, or new mum gifts, the customers buying these will certainly want to send a card to the new parents, too.

And this is where we at Chiggs can help (bet you knew that was coming, didn’t you?!) Whether a nursery shop, baby boutique, lifestyle store or a party planner, adding the Baby Feed Wheel to your range works a treat. This Chiggs product is a stand-alone, useful parenting product that new parents buy for themselves to help keep track of baby’s feeds- even buying it before the baby is born to add to their hospital bag. As the Baby Feed Wheel also has “to” and “from” printed on the reverse, and is supplied with an envelope so it can be sent as a new baby congratulations card, it can also be offered as an add-on sale to a customer buying a new baby gift. It saves them the effort of finding another shop or website to buy a card- a retailer can both maximise sales, and increase their customer’s shopping experience by saving that customer time and money. Everyone’s happy :-)!!

If you are a retailer who would like to add Chiggs Wheels to your product range, we’ll be delighted to send you our trade price and terms- please get in touch via the trade enquiry form on the Chiggs website.

(PS apologies to both Simon and Garfunkel for plagiarising their song title for the title of this post!)

The story continues…with a dose of medicine

Wednesday, April 21st, 2010

In January ’06 we went on a family holiday with some friends and their baby boy to Centre Parcs. I’d made a couple of appointments at the end of the trip to visit card and gift shops in the Penrith area to show them the Baby Feed Wheels and see if they’d like to sell them, so had taken a stock of the cards (bear with me, this is relevant to the next bit!)

While we were on our break, our friends’ little boy started teething, and they were giving him Calpol to help take the discomfort away. I offered the use of one of our sample Baby Feed Wheels (told you that was relevant) to set the dial and note the times of his medicine so they’d know when the four hours were up, and he could safely be given the next dose.

As soon as we came home I began the search for a suitable embellishment to use (finding the smiling fabric teddy bear) and I was back in contact with the Patent office, with my second invention, the Baby Medicine Wheel!

When designing this gadget, I went for a neutral white so it would be suitable for baby boys or girls, and decided to supply it with an envelope so as well as parents buying it to use themselves, it could easily be bought for, and sent to, a friend with a poorly baby. Like all Chiggs Wheels, it’s supplied sealed in a cellophane wrapper -because it looks good for customers, and helps our stockists store and display them (we really do try to think of everything!)

It’s one thing having an idea, but…

Tuesday, February 23rd, 2010

So I had the idea – now what to do? I had no experience of running a business, or of bringing a brand new, never before seen parenting product to market. My previous job of Air Stewardess hadn’t given me business experience – manning an emergency exit, yes, but product development, patents, production, branding, sales and marketing… not so much!

There was an uphill task ahead, but I knew the idea of the Baby Feed Wheel was too good not to take further, so spent the next couple of months researching, researching and researching some more. By November, I had finalised the design, and adding “To” and “From” on the back of the card turned a really useful baby product into a really useful baby product that can also be sent as a new baby gift or present for new parents; just as I had originally made for my friend in October.

Once the design was finalised, embellishment selected (a shiny silver pram) and colours chosen (blue for a boy, pink for a girl, and neutral lemon), I made a prototype and contacted the Patent Office.

This was quite a scary moment, as although I was sure through my research the idea was unique, applying for a patent would be the moment of truth. When I spoke to a very nice man at the Patent Office, and described the Baby Feed Wheel, he said “I don’t think we have a category for this” so he made one!

That’s when I knew the Baby Feed Wheel was unique.