Posts Tagged ‘shops’

Chiggs is a finalist for the 2010 Remote Worker Awards

Wednesday, August 4th, 2010

I received a very exciting email yesterday to tell me that Chiggs has been shortlisted as a finalist in the 2010 Remote  Worker Awards!  We’re up for a gong in the BT Home Business Award-wow!

I’m absolutely thrilled, as you can imagine, to have turned an idea for something to help a friend into a successful home based business that now supplies Chiggs Wheels to shops throughout the UK, online and abroad.  Not only that, but a business that has been shortlisted as a finalist in a national award!!

The award ceremony is held in London on the 1st of September, so keep your fingers crossed for us :-)

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Keep the customer satisfied

Friday, July 2nd, 2010

We’ve been selling Chiggs Wheels since 2005, so have plenty of  knowledge of how challenging it can be to get visitors to your website or into your shop! I’m sure that those of you running a shop, be it online or ‘bricks and mortar’ will agree that it makes sense, then, to give those visitors the ‘complete’ customer experience- make them happy and (heck, why not) increase the amount they spend with you.

For example, if a retailer sells presents for a new baby, or new mum gifts, the customers buying these will certainly want to send a card to the new parents, too.

And this is where we at Chiggs can help (bet you knew that was coming, didn’t you?!) Whether a nursery shop, baby boutique, lifestyle store or a party planner, adding the Baby Feed Wheel to your range works a treat. This Chiggs product is a stand-alone, useful parenting product that new parents buy for themselves to help keep track of baby’s feeds- even buying it before the baby is born to add to their hospital bag. As the Baby Feed Wheel also has “to” and “from” printed on the reverse, and is supplied with an envelope so it can be sent as a new baby congratulations card, it can also be offered as an add-on sale to a customer buying a new baby gift. It saves them the effort of finding another shop or website to buy a card- a retailer can both maximise sales, and increase their customer’s shopping experience by saving that customer time and money. Everyone’s happy :-) !!

If you are a retailer who would like to add Chiggs Wheels to your product range, we’ll be delighted to send you our trade price and terms- please get in touch via the trade enquiry form on the Chiggs website.

(PS apologies to both Simon and Garfunkel for plagiarising their song title for the title of this post!)

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Where we are now

Wednesday, May 5th, 2010

The Chiggs Wheels range was completed (for now- watch this space, as I’m always working on new ideas!) with the Get Well Wheel. My husband Andrew’s Gran asked to have a Baby Medicine Wheel so she could use it to keep track of the cholesterol tablets she takes on a daily basis. Even during the design process for the Baby Medicine Wheel I realised that the concept would be useful for everyone, and Grandma Winnie’s request spurred me on!

The design of the Get Well Wheel actually took longer than the other Wheels, mainly because I got fixated with a

Sorry you’re ill

Time of Last Pill

rhyming couplet which, frankly, was never going to fit on the front of the card, and also because for a while I couldn’t find an embellishment I was happy with.

Eventually it all clicked into place, with the Get Well Wheel designed as a neutral cream card with a red hot water bottle embellishment, and ‘Time of Last medicine’ printed on the front. To appeal to our greeting card shop stockists who sell the Baby Feed Wheel as a (useful!) new baby congratulations card, the Get Well Wheel is supplied with an envelope so that it’s a (useful!) get well soon card- far more practical than a bunch of grapes!

While designing and developing these new products to increase the Chiggs range, we have continued to focus on the wholesale and trade side of the business. Features in trade magazines such as Gift Focus Magazine (pictured below)  launching the Get Well Wheel have helped us build up the number of greeting card shops selling Chiggs Wheels, adding to the nursery/baby shops and online retailers already selling our products.

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